The word Phosphene (fäs-fēn) is the light and the colours produced by rubbing your eyes.

Fasfen is my personal brand name I use as a freelancer and the name of my online shop. This is my way to express my creativity combined with my love of fashion. I started a clothing line aimed towards young and independent women,

The logo is a representation of my eyes and birth mark. The twirl sybolize my point of view through my eyes. The brand look stays consitent with the definition of phosphene; blurry images, crazy shapes, but all around maintaining a minimal look.